Black Business

Marketing Daily: Lexus Joins Beyonce To Support Minority-Owned Businesses

Lexus is hitting the road with
Beyoncé’s concert tour alongside her BeyGOOD Foundation.

As the exclusive automotive partner of the U.S. leg of the tour, Lexus will support the
superstar’s nonprofit with a donation to help small, minority-owned businesses.

Lexus will join BeyGOOD Foundation and its Black Parade Route to help small …

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