Diddy Launches New Platform For Black Entrepreneurs

Diddy is making waves in the entrepreneurial world once again as he announces the launch of Empower Global, an innovative e-commerce platform aimed at empowering Black businesses. With over 70 brands and over 1000 products, Empower Global provides a dedicated space for Black entrepreneurs to showcase and sell their products. The hip-hop icon and business mogul’s mission is to foster unity and demonstrate the power of supporting Black-owned businesses, creating radical change from within.


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Diddy Launches “Empower Global”

On July 12, Diddy took to Instagram to unveil his latest business venture, Empower Global. The mogul wrote:

“For a long time, I thought about how to create radical change. Over the years, I’ve realized radical change starts with us. I’m extremely passionate about creating a platform that will show the power of unity. Through my life’s work and the different stages of success, I’ve realized for our people to break through and advance we have to do things together. Empower Global represents a solution to all of the things that have held our communities back. Let’s unite, brand by brand, company by company, person by person, customer by customer, and dollar by dollar.” If you are a Black Owned brand, get with us @ShopEmpower. Let’s show the world how powerful we are!”

Empower Global (EG) boasts an impressive lineup of over 70 brands, offering a diverse range of more than 1000 products. The platform covers various categories, including clothing for men, women, and a special unisex selection. Additionally, EG features an array of beauty products, art pieces, shoes, and accessories, providing customers with a wide range of options.

To enhance the shopping experience, Empower Global has partnered with UPS to offer exclusive discounts and favorable shipping rates through their Days of Deals initiative. This collaboration ensures that customers enjoy additional benefits while supporting Black-owned businesses. 

Diddy Empowering Black Entrepreneurs Through Empower Global

Diddy’s latest venture, Empower Global, represents a significant step in his mission to empower and uplift Black entrepreneurs. Empower Global aims to foster unity, amplify voices, and promote economic growth within the Black community by providing a dedicated platform for Black-owned businesses to showcase their products. 

With an extensive lineup of brands and products, coupled with exclusive discounts and shipping advantages, Empower Global demonstrates the power of supporting and championing Black businesses.

Diddy’s commitment to supporting Black entrepreneurship is not new. In 2021, he launched Shop Circulate, a groundbreaking platform promoting and highlighting Black entrepreneurs and brands. Empower Global builds upon this foundation, expanding the reach and impact of Diddy’s efforts to empower the Black community economically.

Ludacris’ Karma’s World Entertainment To Boost Black-Owned Businesses

Ludacris’ media company, Karma’s World Entertainment, recently secured a groundbreaking licensing agreement with two Black-owned hair care businesses. This partnership marks a significant milestone, representing Karma’s World Entertainment’s first licensing deal to boost Black-owned businesses.

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