In 2018, Asia Dillon, then 11, was determined to help her younger sister, Amyra, soothe her chapped and peeling lips. Amyra had eczema, and the usual brands caused her lips to feel like they were burning.
Asia, who loved science and mixing things together, researched natural ingredients and was able to create a formula that moisturized and soothed her sister’s lips. That success led Asia, with help from her mother, Latrice, to create a business, now named Sassy A Cosmetics.