Black Westchester has always been an advocate for supporting Black-Owned Businesses and recycling our Black Dollars. This month we celebrate 2025 Business Leader Award Winner Jasmine Clarke, founder of So Jazzed Esthetics in our Black 2 Business Section.
Jasmine Clarke received the 2025 Business Leader Award at Kappa Kabaret Scholarship Fundraiser Gala, on Saturday, March 15th at the VIP Club located at 600 Davenport Avenue in New Rochelle. The event was sponsored by The Lower Hudson Valley Diamond Foundation (LHVDF) in collaboration with The New Rochelle-White Plains (NY) Alumni Chapter of Kappa Alpha Psi Fraternity, Incorporated. Other honorees included Rev. Erwin Trollinger for his work as a Community Activist and Bro. Erwin R. Graves who received the Lifetime Achievement Award.

“I am honored and I’m grateful for the growth and impact I’ve made throughout the years serving my community with So Jazzed Esthetics. I truly enjoyed the gala and scholarship fundraiser!” Jasmine shared on IG. “Thank you to my mother, Teresa Clarke, Chaplain and Finer Friend of Zeta Amicae of Westchester County, NY, and the Bush- Clarke family for continuing to support me. I am grateful for the support of my sisterhood and deeply thank Zeta Phi Beta Sorority, Incorporated, and Gamma Xi Zeta chapter for supporting my business. This award would not be possible without the recognition by Paul Bratcher, President of the National Pan-Hellenic Council of Westchester County, NY, The Lower Hudson Valley Diamond Foundation, and the NR-WP Alumni Chapter of Kappa Alpha Psi Fraternity, Incorporated. Thank you for this 2025 Business Leader Award!!”











Jasmine Clarke is the Founder of So Jazzed Esthetics, Author of My Melanin Skin Glows, and an Award-Winning Esthetician and Skincare Educator.
Jasmine went from covering stories and writing beauty reviews in college to becoming a skincare educator and formulator changing how people perceive beauty through product ingredients.
In 2017, the idea for So Jazzed Esthetics was birthed when Jasmine became a distributor for a plant-based beauty, health, and wellness company and recognized a lack of representation and skin education resources for people who looked like her.
She soon began offering skincare and makeup services in the kitchen of her mother’s home. Although she provides services for all skin types, it became her mission to educate both clients and beauty professionals on how to properly treat, protect, and preserve melanin skin types with plant-based and toxin-free products. Through retail, hosting educational training, and services, Jasmine has helped over 200+ people switch to plant-based products.
In 2022, she began formulating and retailing her own natural skincare products targeting common skin conditions of melanin skin types. Like, as hyperpigmentation, dark marks, acne, dry and sensitive skin.
A So Jazzed Esthetics best-seller Goodie Glow Turmeric soap was formulated after she struggled with severe post-inflammatory hyperpigmentation and acne scars and needed a quick turnaround for even skin.
Recognized in 2023 as Top 100 Women in Business, Jasmine continues to host self-care and educational workshops for teens and adults. She also offers career exploration training for spa and beauty professionals. So Jazzed Esthetics has provided skincare donations to seniors, teens, and domestic violence residents.
Jasmine is a member of Zeta Phi Beta Sorority, Incorporated, Forbes Blk, and a Communications Journalism Alumna of Albright College.
She has worked with clients like Daphne Maxwell Reid of Fresh Prince of Bel-Air, Kelly Brown of Law and Order, and former tennis Pro athlete Katrina Adams with her work featured in New York Fashion Week.
Jasmine has been featured in 914 Women in Business Inc., the Vegan Wedding Tree Kisser’s Magazine, on the cover of Brown CEO Mag, Swag Her Magazine, and News 12 for her self-care workshops benefiting seniors and domestic violence residents. Her company partnerships include: American Express, Shop Small, Clean Skin Club, Forbes, Barnes and Noble, Joseph G. Caputo Recreational Center, The Thomas H. Slater Center, AmeriCorps, JP Morgan and Chas,e and Zeta Phi Beta Sorority, Incorporated.

Address: 277 Martine Ave Ste. 102, White Plains, NY 10604
Tel: (914) 860-8444 – Instagram & Facebook
White Plains Facials Face Wax & Microshading
Email: Sojazzedesthetics@gmail.com Website: https://www.sojazzedesthetics.com/
Also check out Jasmine Clarke’s book, “My Melanin Skin Glows: Discovering the Magic of Melanin and Skin Hygiene for Children.” #SupportBlackAuthors #SupportBlackBusiness
In “My Melanin Skin Glows,” Cherise, a spirited young woman of color, discovers the magic of self-care and skincare from her grandmother and mother. When Cherise faces a skincare concern, she courageously seeks guidance from a skin expert, learning valuable lessons about the importance of caring for her skin. Through this experience, Cherise not only discovers the power of self-love and confidence but also inspires other children to embark on their own skincare journeys.
